Sunday, October 5, 2025

AI-Powered, Human-Approved: Content Strategy That Wins

 In this Sunday workshop, Amanda Patterson, Sr. Consultant at Comtech Services spent some time talking about AI tool selection. The criteria included if you're helping IT choose an LLM, where you are in a project, if it's part of a larger content creation initiative, if you're championing a tech comm tool, if you're evaluating a writing tool or delivery mechanism, an if you're being told "this is the tool you have to use" and now you have to make it work. 

 The biggest part is that it's a time and money question. As they say, you have have two of good, fast, and cheap. Make the argument that you can use AI to increase the capacity of your team, so you can do more, rather than reduce team size. 

The statement "You are not your user" still holds true--but some of your users are not human, and how do you address that?

 

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