Sunday, October 5, 2025

Hands-On with AI: How to Work Smarter, Not Harder with ChatGPT

The 2025 LavaCon Content Strategy Conference kicked off in Atlanta with this early morning workshop, given by Kat Reierson, Manager, Product Documentation, Docusign. She began by pointing out that AI is such a fast-changing industry that it's hard to keep up. Any AI tools will only be as good as what you're giving them. We're still trying to tidy up our content. If we put our content into AI without tidying it up, it will be a mess. 

One attendee said she was at this particular workshop because "management doesn't know the difference between AI and magic." 

"People have their perception of what we do, and they are so wrong, all the time," Reierson said as folks were introducing themselves.  

Anything that you can do to give structure to your content will help AI ingest it. 

AI is your argument for getting time to update your old content. If you can convince people that you can use AI, but your content has to be better,  that's your ticket. 

Ethical considerations for using AI include:

  • Transparency, letting people know you're using AI.  
  • Accuracy. We know AI can hallucinate. And it tries to please you. 
  • Privacy and Confidentiality, making sure you don't share sensitive, proprietary, or personal information.  Be careful. Protect yourself and others.
  • Bias and fairness. AI scrapes all information, regardless of the sources.  

Getting better results with AI starts with prompt crafting. Start with context. AI performs best when it understand who you are, what you're doing, and what access looks like. 

Idea of different types of prompts, how detailed you want to get. Industry terms include zero-shot, one-shot, and few-shot.  Zero-shot is vague or open ended. One-shot adds context, and few-shot gives lots of details, where prompts can be full paragraphs and lots of bullet points. 

Once you have your workflow documented, you can identify the pieces that would benefit from AI.  Focus where you can get gains. Highlight your failures. Track your capacity. 

 

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